My favorite work in entertainment is simple, often made by hand, and trades spectacle and special effects for conceptual depth, metaphor and mischief.
I think of main title sequences as compact little indy films that capture the emotional essence of an entire entertainment property.
The main title sequence for True Blood is a hand made love letter to the dirty struggle. The wildly bootstrapped production included friends & family casting, vintage 16mm Bolex cameras, six separate shoots, archival footage, hand-cut typeface, and experimental tabletop liquid work.
Main Title work has garnered an Emmy Award and several Emmy nominations.
My Role: Head of Creative, Exec Producer: True Blood / Executive Producer: Dexter, The Company, Path to 911 / Head of Creative, Creative Director: All other projects.
Creative Directors / Live Action Directors: HBO Boxing: Rama Allen / True Blood: Rama Allen, MattMulder/ Wyclef Jean Music Video Rama Allen / Dexter: Eric Anderson, Lindsay Daniels / Shark Week: Matt Mulder / Big Love Holiday Album & Video: Brad Abrahams, Mark Bashore/ Sherlock Interactive: Johan Liedgren, Mark Bashore / The Company: Matt Mulder / BBC World Cup: Johan Liedgren / Path to 911: Colin Day/ True Blood Marketing: Jeff Long, Mark Bashore